Avyre
Take your digital ecosystem to the next level. Let the DAM and PIM experts at Avyre help you gain control of your digital assets, drive your digital shelf, and ignite business success.
Orange Logic and Avyre
Build a connected content ecosystem around Orange Logic
Avyre helps companies design, implement, migrate, integrate, and continuously improve Orange Logic as the governed content orchestration layer for digital assets, product information, workflows, and channels.
For more than two decades, our DAM and PIM specialists have combined strategy, solution architecture, project management, custom development, training, and ongoing support. Together, Orange Logic and Avyre help companies move beyond isolated repositories and connect content with the wider digital ecosystem that powers marketing, commerce, publishing, and the digital shelf.
How Orange Logic and Avyre work together
Orange Logic provides the configurable content orchestration platform companies need to manage digital assets, metadata, workflows, approvals, rights, AI, and distribution within one governed environment.
How Orange Logic and Avyre work together
Orange Logic provides the configurable content orchestration platform companies need to manage digital assets, metadata, workflows, approvals, rights, AI, and distribution within one governed environment.
Avyre helps shape that environment around the company’s business requirements, users, content, and surrounding technology.
Our teams combine DAM and PIM strategy with solution architecture, migration, configuration, custom development, integration, training, and support. We help connect Orange Logic with PIM and PXM platforms, content management systems, commerce environments, creative tools, marketing platforms, and other enterprise systems.
Together, Orange Logic and Avyre help companies establish a trusted source for content, automate lifecycle workflows, connect assets with product information, and deliver approved experiences to more channels with greater speed and control.
Customer Outcomes
Companies working with Orange Logic and Avyre can:
- Create a governed source of truth for enterprise content
- Make approved digital assets easier to find and reuse
- Connect assets with accurate product information
- Reduce manual work across content and product workflows
- Improve metadata quality, rights control, and brand consistency
- Migrate content without losing valuable business context
- Connect DAM with the wider marketing and commerce ecosystem
- Accelerate product, campaign, and content activation
- Increase adoption through role-based training and enablement
- Prepare content operations for AI-powered discovery and automation
- Sustain platform value through ongoing optimization and support
Why companies choose us
Specialist expertise across DAM and PIM
Avyre focuses on digital asset management, product information management, product experience management, and the technology connecting those disciplines. Our teams understand that approved assets and accurate product data must work together to support marketing, commerce, publishing, sales, and customer experience.
Customer outcome: A more connected content and product ecosystem designed by specialists rather than a general-purpose implementation team.
Requirements before technology
Avyre brings a vendor-agnostic, outcome-driven perspective to DAM and PIM transformation. Our consultants begin by understanding the company’s people, pain points, workflows, systems, content, and long-term goals. We then translate those requirements into an Orange Logic roadmap and configuration designed around the company rather than a generic implementation template.
Customer outcome: A solution shaped by validated business requirements, user needs, and measurable priorities.
Strategy and technical execution from one team
Avyre brings together strategic consultants, solution architects, project managers, DAM specialists, developers, integration engineers, and support resources. Our team can define the roadmap, configure Orange Logic, migrate assets and metadata, build integrations, train users, and remain engaged after launch.
Customer outcome: Less fragmentation between strategy, implementation, integration, and ongoing operation.
A connected ecosystem, not another isolated platform
Avyre specializes in connecting DAM and PIM platforms with the systems that create, enrich, distribute, and measure content. Our integration expertise helps companies coordinate assets, metadata, product information, approvals, and delivery across the wider technology environment.
Customer outcome: Fewer manual handoffs, less duplicate data entry, and faster movement of trusted content across teams and channels.
Internal competency built into delivery
Avyre helps customer teams build the knowledge and operating practices needed to manage Orange Logic over time. Training, documentation, administrator enablement, and knowledge transfer are incorporated into the engagement rather than treated as an afterthought.
Customer outcome: Greater ownership, stronger adoption, and less long-term dependence on external resources.
Long-term sustainability beyond launch
Avyre supports companies after implementation through system optimization, integration maintenance, workflow improvement, training, and ongoing advisory services.
Customer outcome: Orange Logic continues to adapt as content volumes, technology, user needs, and business priorities change.
Customer outcome: Orange Logic continues to adapt as content volumes, technology, user needs, and business priorities change.
What we deliver for Orange Logic customers
Content orchestration strategy and roadmap
Avyre evaluates the current DAM and PIM ecosystem, content workflows, users, systems, governance, and business priorities to define a practical Orange Logic roadmap.
Services can include:
- Current-state DAM and PIM assessments
- Stakeholder and user discovery
- Business and technical requirements
- Use-case definition and prioritization
- Content lifecycle mapping
- Technology ecosystem analysis
- Governance and ownership planning
- Implementation roadmaps
- Value and success measures
Customer outcome: Clearer priorities and an Orange Logic strategy grounded in the company’s operational and commercial goals.
Orange Logic implementation and configuration
Avyre helps configure Orange Logic around the company’s content model, users, workflows, portals, permissions, and governance requirements.
Services can include:
- Solution architecture
- Platform configuration
- Metadata and taxonomy implementation
- Workflow and approval configuration
- Roles, permissions, and access models
- Rights and usage controls
- Branded portals and spaces
- Testing and quality assurance
- Release and launch planning
- Documentation and administrator enablement
Customer outcome: An Orange Logic environment designed around how teams create, manage, govern, and activate content.
DAM transition and migration
Avyre helps companies move from legacy DAM platforms, shared drives, and fragmented repositories into Orange Logic.
Services can include:
- Source-system assessment
- Asset and metadata inventory
- Migration strategy
- Metadata mapping and transformation
- Content preparation and remediation
- Migration development and execution
- Duplicate and exception management
- File and metadata validation
- Quality assurance
- Cutover and post-migration support
Customer outcome: A controlled transition that protects valuable content and metadata while reducing disruption and manual rework.
Metadata, taxonomy, and library services
Avyre helps create the information structure that makes Orange Logic understandable and searchable.
Services can include:
- Metadata-model design
- Taxonomy and controlled-vocabulary development
- Content-type and relationship modeling
- Search and filter design
- Field and value mapping
- Metadata standardization
- Asset cataloging
- Metadata remediation
- Library governance
- Ongoing content-quality management
Customer outcome: Better asset discovery, more consistent metadata, and greater reuse of trusted content.
Enterprise integration and custom connectors
Avyre connects Orange Logic with the systems involved in content creation, product management, marketing, commerce, publishing, and distribution.
Integrations can include:
- PIM and PXM platforms
- Content management systems
- Commerce platforms
- Creative and design tools
- Project and work-management systems
- Marketing platforms
- Product databases
- Campaign fulfillment systems
- Distribution and syndication services
- Custom enterprise applications
- APIs and event-driven workflows
Customer outcome: A coordinated ecosystem where content, metadata, product information, approvals, and status move between systems with fewer manual steps.
DAM, PIM, and digital shelf orchestration
Avyre helps companies coordinate product information and digital assets across the workflows leading to the digital shelf. Our teams can define how product data, approved imagery, documents, videos, rights, and channel requirements move between Orange Logic, PIM or PXM platforms, commerce environments, and downstream outlets.
Customer outcome: More accurate product experiences, stronger brand consistency, and faster delivery of market-ready content to sales and commerce channels.
Training, adoption, and internal enablement
Avyre develops training around the company’s actual Orange Logic configuration, roles, content, and workflows.
Services can include:
- Role-based user training
- Administrator training
- Onboarding programs
- Process documentation
- Quick-reference materials
- Governance guidance
- Office hours and user support
- Knowledge transfer
- Adoption feedback and improvement
Customer outcome: Greater user confidence, more consistent platform use, and stronger internal ownership.
AI readiness and intelligent automation
Avyre helps prepare the metadata, rights, workflows, permissions, and governance required to use Orange Logic’s AI-powered capabilities responsibly.
Services can include:
- Metadata-readiness assessments
- AI tagging strategy
- Semantic-search preparation
- Workflow automation planning
- Rights and governance controls
- Agentic workflow use-case definition
- Human review and approval design
- AI adoption roadmaps
Customer outcome: A more practical path to AI-powered content operations built on trusted information and governed workflows.
Optimization and ongoing support
Avyre helps mature Orange Logic after launch through configuration improvements, workflow refinement, integration support, training, and roadmap management.
Services can include:
- Platform health assessments
- Configuration optimization
- Workflow improvements
- Integration maintenance
- User-experience improvements
- Metadata-quality reviews
- Administrator support
- Enhancement planning
- Training refreshes
- Continuous roadmap development
Customer outcome: A sustainable Orange Logic program that continues to improve rather than losing value after implementation.
Best suited for
Orange Logic and Avyre are particularly well suited for companies that:
- Are implementing Orange Logic for the first time
- Need to replace or consolidate a legacy DAM
- Manage digital assets and product information in separate systems
- Want to connect DAM with PIM, PXM, CMS, or commerce platforms
- Have fragmented content across teams, repositories, or brands
- Need stronger metadata, search, rights, or governance
- Require custom connectors or complex integrations
- Want to reduce manual work across the content lifecycle
- Need to improve an underperforming DAM environment
- Want faster product and campaign activation
- Need role-based training and internal enablement
- Are preparing content operations for AI and automation
- Want a specialist partner that can support strategy through ongoing optimization
Industry Expertise
Retail and consumer products
Connect product data, approved imagery, packaging, campaign assets, and commerce content across teams and channels.
Customer outcome: Faster launches, greater asset reuse, and more consistent digital-shelf experiences.
Manufacturing and industrial companies
Coordinate product, technical, sales, distributor, training, and marketing content across complex portfolios and systems.
Customer outcome: More accurate product information and faster delivery of trusted content to customers, dealers, and sales teams.
Publishing and media
Manage high volumes of covers, promotional materials, photography, video, rights, and distribution assets across titles, campaigns, and channels.
Customer outcome: Faster discovery, stronger distribution workflows, and more reliable reuse of publishing and media content.
Automotive, aerospace, and transportation
Connect product, model, technical, dealer, campaign, and customer-facing content across markets and systems.
Customer outcome: More consistent product experiences and stronger control across complex content environments.
Cultural institutions and nonprofits
Organize, preserve, and distribute collections, educational materials, archival content, and mission-driven media.
Customer outcome: Better access to valuable content and more sustainable stewardship of digital collections.
Utilities and energy
Coordinate technical, regulatory, customer, operational, and marketing content across departments and channels.
Customer outcome: More governed information and faster access to approved materials.
Avyre’s partner ecosystem and published customer work demonstrate experience across manufacturing, industrial products, publishing, retail, consumer products, media, automotive, aerospace, cultural institutions, nonprofits, utilities, and energy.
Services
System Optimization
Maximize the value of your DAM/PIM solution with personalized configurations, connectors, and plugins to enhance user experiences, drive efficiencies, and increase stakeholder satisfaction.
Implementation
We implement your DAM/PIM solution from start to finish, addressing your requirements, configuring, validating, and setting the foundation for sustainability.
Transition
We help you select and cross over to a modern enterprise solution when your current DAM/PIM is end-of-life or you’ve outgrown the system you have.
Consulting
Leverage our expertise to identify and prioritize DAM/PIM capabilities right for your business, along with developing a roadmap to attain them and stay sustainable over time.
Vendor Selection
We help you navigate, compare, and differentiate between vendors and solutions so that the DAM/PIM you buy delivers the right capabilities your business needs.
Migration
We develop and execute a successful strategy to migrate your digital assets, metadata, and or product data from disparate repositories and/or a legacy system into your new DAM/PIM.
Training
Our experts help you build internal competency and use best practices to ensure training, onboarding, and ongoing user success.
Sustainability & Support
We deliver best practice solutions and support to pro-actively mitigate, improve, and course correct when needed.
Connectors
We develop integrations for leading DAM and PIM vendors, helping you maximize efficiency in your MarTech stack.
Testimonials
-
Nancy Crothers
IT ManagerOnce we started working with Avyre our world changed! Avyre is so attentive and helpful and couldn’t be better partners. We truly feel that Avyre is on our side and they want what we want. I couldn’t be happier with the support we have been getting from the whole team at Avyre!
-
Angie Ferreira
Director, Business OperationsThe Avyre team exceeds expectations from listening and understanding our requirements to executing our strategies. With their guidance and expertise, we have been able to integrate the DAM into our Campaign Fulfillment process leading to efficiencies for our sales organization.
Our Team
FAQ
Avyre supports content orchestration strategy, Orange Logic implementation, metadata and taxonomy, content migration, library services, custom integrations, DAM and PIM workflows, training, optimization, and ongoing support.
Yes. Our migration services can include source-system assessment, asset inventory, metadata mapping, transformation, content preparation, migration execution, validation, quality assurance, and cutover support.
Yes. Avyre specializes in DAM and PIM ecosystems and can help connect Orange Logic with product information, product experience, commerce, CMS, marketing, and distribution platforms.
Yes. Our team can help strengthen the metadata, taxonomy, permissions, rights, workflows, and governance needed to support AI tagging, semantic discovery, automation, and agentic use cases.
Orange Logic should serve as the governed source for images, videos, documents, creative files, renditions, asset-level metadata, rights information, approvals, and lifecycle workflows. A PIM should remain the source for structured product attributes, specifications, and channel requirements. Avyre helps companies define these system responsibilities and the rules for sharing information between them.
Avyre connects approved assets in Orange Logic with the product information and commerce systems that supply digital shelves, marketplaces, retailers, and owned channels. These connections help product, marketing, and creative teams work from aligned content and data while reducing manual entry, inconsistent product experiences, and delays in market activation.
AI readiness depends on more than enabling an AI tool. Companies need trusted metadata, clear rights information, governed workflows, connected systems, defined approval controls, and content that can be reliably discovered and interpreted. Avyre helps strengthen these foundations before companies expand into AI tagging, semantic search, intelligent automation, or agentic workflows.
About
Avyre is a professional services company specializing in digital asset management, product information management, product experience management, and connected digital ecosystems. For more than two decades, our teams have helped companies assess, select, implement, migrate, integrate, optimize, and operate enterprise content and product-information platforms.
Our approach combines strategy, solution architecture, project management, metadata, custom development, integration, training, and support to help companies create sustainable digital ecosystems and build stronger internal competency.
Avyre has specialized in DAM and PIM transformation since 2004. Our broader customer work includes legacy-platform replacement, metadata standardization, complex migrations, integration with more than a dozen connected systems, change management, and enterprise rollouts across publishing, manufacturing, and industrial environments.
Customer feedback highlights Avyre’s attentiveness, ability to understand business requirements, technical problem-solving, and success connecting DAM with downstream business processes.
Connect content, product information, and the digital shelf
Connect content, product information, and the digital shelf
Work with Orange Logic and Avyre to build a governed content ecosystem that connects digital assets, product data, workflows, systems, teams, and channels.
Avyre
Take your digital ecosystem to the next level. Let the DAM and PIM experts at Avyre help you gain control of your digital assets, drive your digital shelf, and ignite business success.
Orange Logic and Avyre
Build a connected content ecosystem around Orange Logic
Avyre helps companies design, implement, migrate, integrate, and continuously improve Orange Logic as the governed content orchestration layer for digital assets, product information, workflows, and channels.
For more than two decades, our DAM and PIM specialists have combined strategy, solution architecture, project management, custom development, training, and ongoing support. Together, Orange Logic and Avyre help companies move beyond isolated repositories and connect content with the wider digital ecosystem that powers marketing, commerce, publishing, and the digital shelf.
How Orange Logic and Avyre work together
Orange Logic provides the configurable content orchestration platform companies need to manage digital assets, metadata, workflows, approvals, rights, AI, and distribution within one governed environment.
How Orange Logic and Avyre work together
Orange Logic provides the configurable content orchestration platform companies need to manage digital assets, metadata, workflows, approvals, rights, AI, and distribution within one governed environment.
Avyre helps shape that environment around the company’s business requirements, users, content, and surrounding technology.
Our teams combine DAM and PIM strategy with solution architecture, migration, configuration, custom development, integration, training, and support. We help connect Orange Logic with PIM and PXM platforms, content management systems, commerce environments, creative tools, marketing platforms, and other enterprise systems.
Together, Orange Logic and Avyre help companies establish a trusted source for content, automate lifecycle workflows, connect assets with product information, and deliver approved experiences to more channels with greater speed and control.
Customer Outcomes
Companies working with Orange Logic and Avyre can:
- Create a governed source of truth for enterprise content
- Make approved digital assets easier to find and reuse
- Connect assets with accurate product information
- Reduce manual work across content and product workflows
- Improve metadata quality, rights control, and brand consistency
- Migrate content without losing valuable business context
- Connect DAM with the wider marketing and commerce ecosystem
- Accelerate product, campaign, and content activation
- Increase adoption through role-based training and enablement
- Prepare content operations for AI-powered discovery and automation
- Sustain platform value through ongoing optimization and support
Why companies choose us
Specialist expertise across DAM and PIM
Avyre focuses on digital asset management, product information management, product experience management, and the technology connecting those disciplines. Our teams understand that approved assets and accurate product data must work together to support marketing, commerce, publishing, sales, and customer experience.
Customer outcome: A more connected content and product ecosystem designed by specialists rather than a general-purpose implementation team.
Requirements before technology
Avyre brings a vendor-agnostic, outcome-driven perspective to DAM and PIM transformation. Our consultants begin by understanding the company’s people, pain points, workflows, systems, content, and long-term goals. We then translate those requirements into an Orange Logic roadmap and configuration designed around the company rather than a generic implementation template.
Customer outcome: A solution shaped by validated business requirements, user needs, and measurable priorities.
Strategy and technical execution from one team
Avyre brings together strategic consultants, solution architects, project managers, DAM specialists, developers, integration engineers, and support resources. Our team can define the roadmap, configure Orange Logic, migrate assets and metadata, build integrations, train users, and remain engaged after launch.
Customer outcome: Less fragmentation between strategy, implementation, integration, and ongoing operation.
A connected ecosystem, not another isolated platform
Avyre specializes in connecting DAM and PIM platforms with the systems that create, enrich, distribute, and measure content. Our integration expertise helps companies coordinate assets, metadata, product information, approvals, and delivery across the wider technology environment.
Customer outcome: Fewer manual handoffs, less duplicate data entry, and faster movement of trusted content across teams and channels.
Internal competency built into delivery
Avyre helps customer teams build the knowledge and operating practices needed to manage Orange Logic over time. Training, documentation, administrator enablement, and knowledge transfer are incorporated into the engagement rather than treated as an afterthought.
Customer outcome: Greater ownership, stronger adoption, and less long-term dependence on external resources.
Long-term sustainability beyond launch
Avyre supports companies after implementation through system optimization, integration maintenance, workflow improvement, training, and ongoing advisory services.
Customer outcome: Orange Logic continues to adapt as content volumes, technology, user needs, and business priorities change.
Customer outcome: Orange Logic continues to adapt as content volumes, technology, user needs, and business priorities change.
What we deliver for Orange Logic customers
Content orchestration strategy and roadmap
Avyre evaluates the current DAM and PIM ecosystem, content workflows, users, systems, governance, and business priorities to define a practical Orange Logic roadmap.
Services can include:
- Current-state DAM and PIM assessments
- Stakeholder and user discovery
- Business and technical requirements
- Use-case definition and prioritization
- Content lifecycle mapping
- Technology ecosystem analysis
- Governance and ownership planning
- Implementation roadmaps
- Value and success measures
Customer outcome: Clearer priorities and an Orange Logic strategy grounded in the company’s operational and commercial goals.
Orange Logic implementation and configuration
Avyre helps configure Orange Logic around the company’s content model, users, workflows, portals, permissions, and governance requirements.
Services can include:
- Solution architecture
- Platform configuration
- Metadata and taxonomy implementation
- Workflow and approval configuration
- Roles, permissions, and access models
- Rights and usage controls
- Branded portals and spaces
- Testing and quality assurance
- Release and launch planning
- Documentation and administrator enablement
Customer outcome: An Orange Logic environment designed around how teams create, manage, govern, and activate content.
DAM transition and migration
Avyre helps companies move from legacy DAM platforms, shared drives, and fragmented repositories into Orange Logic.
Services can include:
- Source-system assessment
- Asset and metadata inventory
- Migration strategy
- Metadata mapping and transformation
- Content preparation and remediation
- Migration development and execution
- Duplicate and exception management
- File and metadata validation
- Quality assurance
- Cutover and post-migration support
Customer outcome: A controlled transition that protects valuable content and metadata while reducing disruption and manual rework.
Metadata, taxonomy, and library services
Avyre helps create the information structure that makes Orange Logic understandable and searchable.
Services can include:
- Metadata-model design
- Taxonomy and controlled-vocabulary development
- Content-type and relationship modeling
- Search and filter design
- Field and value mapping
- Metadata standardization
- Asset cataloging
- Metadata remediation
- Library governance
- Ongoing content-quality management
Customer outcome: Better asset discovery, more consistent metadata, and greater reuse of trusted content.
Enterprise integration and custom connectors
Avyre connects Orange Logic with the systems involved in content creation, product management, marketing, commerce, publishing, and distribution.
Integrations can include:
- PIM and PXM platforms
- Content management systems
- Commerce platforms
- Creative and design tools
- Project and work-management systems
- Marketing platforms
- Product databases
- Campaign fulfillment systems
- Distribution and syndication services
- Custom enterprise applications
- APIs and event-driven workflows
Customer outcome: A coordinated ecosystem where content, metadata, product information, approvals, and status move between systems with fewer manual steps.
DAM, PIM, and digital shelf orchestration
Avyre helps companies coordinate product information and digital assets across the workflows leading to the digital shelf. Our teams can define how product data, approved imagery, documents, videos, rights, and channel requirements move between Orange Logic, PIM or PXM platforms, commerce environments, and downstream outlets.
Customer outcome: More accurate product experiences, stronger brand consistency, and faster delivery of market-ready content to sales and commerce channels.
Training, adoption, and internal enablement
Avyre develops training around the company’s actual Orange Logic configuration, roles, content, and workflows.
Services can include:
- Role-based user training
- Administrator training
- Onboarding programs
- Process documentation
- Quick-reference materials
- Governance guidance
- Office hours and user support
- Knowledge transfer
- Adoption feedback and improvement
Customer outcome: Greater user confidence, more consistent platform use, and stronger internal ownership.
AI readiness and intelligent automation
Avyre helps prepare the metadata, rights, workflows, permissions, and governance required to use Orange Logic’s AI-powered capabilities responsibly.
Services can include:
- Metadata-readiness assessments
- AI tagging strategy
- Semantic-search preparation
- Workflow automation planning
- Rights and governance controls
- Agentic workflow use-case definition
- Human review and approval design
- AI adoption roadmaps
Customer outcome: A more practical path to AI-powered content operations built on trusted information and governed workflows.
Optimization and ongoing support
Avyre helps mature Orange Logic after launch through configuration improvements, workflow refinement, integration support, training, and roadmap management.
Services can include:
- Platform health assessments
- Configuration optimization
- Workflow improvements
- Integration maintenance
- User-experience improvements
- Metadata-quality reviews
- Administrator support
- Enhancement planning
- Training refreshes
- Continuous roadmap development
Customer outcome: A sustainable Orange Logic program that continues to improve rather than losing value after implementation.
Best suited for
Orange Logic and Avyre are particularly well suited for companies that:
- Are implementing Orange Logic for the first time
- Need to replace or consolidate a legacy DAM
- Manage digital assets and product information in separate systems
- Want to connect DAM with PIM, PXM, CMS, or commerce platforms
- Have fragmented content across teams, repositories, or brands
- Need stronger metadata, search, rights, or governance
- Require custom connectors or complex integrations
- Want to reduce manual work across the content lifecycle
- Need to improve an underperforming DAM environment
- Want faster product and campaign activation
- Need role-based training and internal enablement
- Are preparing content operations for AI and automation
- Want a specialist partner that can support strategy through ongoing optimization
Industry Expertise
Retail and consumer products
Connect product data, approved imagery, packaging, campaign assets, and commerce content across teams and channels.
Customer outcome: Faster launches, greater asset reuse, and more consistent digital-shelf experiences.
Manufacturing and industrial companies
Coordinate product, technical, sales, distributor, training, and marketing content across complex portfolios and systems.
Customer outcome: More accurate product information and faster delivery of trusted content to customers, dealers, and sales teams.
Publishing and media
Manage high volumes of covers, promotional materials, photography, video, rights, and distribution assets across titles, campaigns, and channels.
Customer outcome: Faster discovery, stronger distribution workflows, and more reliable reuse of publishing and media content.
Automotive, aerospace, and transportation
Connect product, model, technical, dealer, campaign, and customer-facing content across markets and systems.
Customer outcome: More consistent product experiences and stronger control across complex content environments.
Cultural institutions and nonprofits
Organize, preserve, and distribute collections, educational materials, archival content, and mission-driven media.
Customer outcome: Better access to valuable content and more sustainable stewardship of digital collections.
Utilities and energy
Coordinate technical, regulatory, customer, operational, and marketing content across departments and channels.
Customer outcome: More governed information and faster access to approved materials.
Avyre’s partner ecosystem and published customer work demonstrate experience across manufacturing, industrial products, publishing, retail, consumer products, media, automotive, aerospace, cultural institutions, nonprofits, utilities, and energy.
Services
System Optimization
Maximize the value of your DAM/PIM solution with personalized configurations, connectors, and plugins to enhance user experiences, drive efficiencies, and increase stakeholder satisfaction.
Implementation
We implement your DAM/PIM solution from start to finish, addressing your requirements, configuring, validating, and setting the foundation for sustainability.
Transition
We help you select and cross over to a modern enterprise solution when your current DAM/PIM is end-of-life or you’ve outgrown the system you have.
Consulting
Leverage our expertise to identify and prioritize DAM/PIM capabilities right for your business, along with developing a roadmap to attain them and stay sustainable over time.
Vendor Selection
We help you navigate, compare, and differentiate between vendors and solutions so that the DAM/PIM you buy delivers the right capabilities your business needs.
Migration
We develop and execute a successful strategy to migrate your digital assets, metadata, and or product data from disparate repositories and/or a legacy system into your new DAM/PIM.
Training
Our experts help you build internal competency and use best practices to ensure training, onboarding, and ongoing user success.
Sustainability & Support
We deliver best practice solutions and support to pro-actively mitigate, improve, and course correct when needed.
Connectors
We develop integrations for leading DAM and PIM vendors, helping you maximize efficiency in your MarTech stack.
Testimonials
-
Nancy Crothers
IT ManagerOnce we started working with Avyre our world changed! Avyre is so attentive and helpful and couldn’t be better partners. We truly feel that Avyre is on our side and they want what we want. I couldn’t be happier with the support we have been getting from the whole team at Avyre!
-
Angie Ferreira
Director, Business OperationsThe Avyre team exceeds expectations from listening and understanding our requirements to executing our strategies. With their guidance and expertise, we have been able to integrate the DAM into our Campaign Fulfillment process leading to efficiencies for our sales organization.
Our Team
FAQ
Avyre supports content orchestration strategy, Orange Logic implementation, metadata and taxonomy, content migration, library services, custom integrations, DAM and PIM workflows, training, optimization, and ongoing support.
Yes. Our migration services can include source-system assessment, asset inventory, metadata mapping, transformation, content preparation, migration execution, validation, quality assurance, and cutover support.
Yes. Avyre specializes in DAM and PIM ecosystems and can help connect Orange Logic with product information, product experience, commerce, CMS, marketing, and distribution platforms.
Yes. Our team can help strengthen the metadata, taxonomy, permissions, rights, workflows, and governance needed to support AI tagging, semantic discovery, automation, and agentic use cases.
Orange Logic should serve as the governed source for images, videos, documents, creative files, renditions, asset-level metadata, rights information, approvals, and lifecycle workflows. A PIM should remain the source for structured product attributes, specifications, and channel requirements. Avyre helps companies define these system responsibilities and the rules for sharing information between them.
Avyre connects approved assets in Orange Logic with the product information and commerce systems that supply digital shelves, marketplaces, retailers, and owned channels. These connections help product, marketing, and creative teams work from aligned content and data while reducing manual entry, inconsistent product experiences, and delays in market activation.
AI readiness depends on more than enabling an AI tool. Companies need trusted metadata, clear rights information, governed workflows, connected systems, defined approval controls, and content that can be reliably discovered and interpreted. Avyre helps strengthen these foundations before companies expand into AI tagging, semantic search, intelligent automation, or agentic workflows.
About
Avyre is a professional services company specializing in digital asset management, product information management, product experience management, and connected digital ecosystems. For more than two decades, our teams have helped companies assess, select, implement, migrate, integrate, optimize, and operate enterprise content and product-information platforms.
Our approach combines strategy, solution architecture, project management, metadata, custom development, integration, training, and support to help companies create sustainable digital ecosystems and build stronger internal competency.
Avyre has specialized in DAM and PIM transformation since 2004. Our broader customer work includes legacy-platform replacement, metadata standardization, complex migrations, integration with more than a dozen connected systems, change management, and enterprise rollouts across publishing, manufacturing, and industrial environments.
Customer feedback highlights Avyre’s attentiveness, ability to understand business requirements, technical problem-solving, and success connecting DAM with downstream business processes.
Connect content, product information, and the digital shelf
Connect content, product information, and the digital shelf
Work with Orange Logic and Avyre to build a governed content ecosystem that connects digital assets, product data, workflows, systems, teams, and channels.
